Why Brand Attributes are Important for Your Business

Why Brand Attributes are Important for Your Business If your business was a person, would you be friends with them?  Your business is like a person, and your brand is its personality.  As a business owner, you want your brand…

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Media Relations and Public Relations: How They Work Together

Are media relations and public relations interchangeable words that mean the same thing? NOPE!  Media relations is actually a branch of public relations that deals with specifically, you guessed it- the media!  In a previous article titled “What is Media…

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Public Relations Strategy
4 Reasons You Need An Austin Public Relations Firm

Did you know that public relations existed in ancient civilizations, but the first real public relations firm was created just over 100 years ago in the early 1900s?   Public Relations is the business of authentic storytelling, building trust, creating awareness…

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Texas Public Relations
5 Things to Look For in a PR Firm in Texas

If you are in the market for a PR firm in Texas, there are a few things that you should look for. In a world where first impressions are everything and a split-second judgment can make or break a partnership,…

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Behind the Scenes Event Photography
5 Event Photography Tips and Tricks

Have you ever looked in magazines and online to see stunning photos from events and wondered: 1. How did they get such incredible photos? 2. How did they get their event and company to be featured in publications/online? 3. How…

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