An event is only as powerful as the attention it earns. As a Texas event marketing agency, The PR Boutique turns your launches, openings, galas, and milestones into momentum — and into the kind of media coverage that keeps working long after the last guest leaves. From the first announcement to the post-event headlines, we build the buzz, bring the press, and tell the story.

We're a woman-owned, full-service PR and event marketing company serving Houston, Austin, and San Antonio, backed by 20+ years of Texas and national media relationships. When your event matters, we make sure the right people know about it — and the right outlets cover it.

What our event marketing services include

Event Publicity & Media Relations — We pitch your event to the journalists, editors, and producers who can fill the room and earn the coverage, before and after the big day.

Pre-Event Buzz — Coordinated announcements, social media, and outreach that build anticipation and turn heads.

On-Site Media Coordination — Press lists, media kits, interviews, and day-of coordination so coverage happens while the moment is live.

Event Photography & Visual Storytelling — Professional images that extend your event's reach across press, social, and your own channels.

Launch & Milestone Campaigns — Product launches, grand openings, funding announcements, and anniversaries packaged into stories the media wants to tell.

Post-Event Amplification — We keep the momentum going with recap coverage, content, and follow-up that maximize every dollar you invested.

Event marketing vs. event planning — what we do

Event planning is logistics: the venue, the vendors, the run of show. Event marketing is attention: making sure the right audience knows about your event and the right media covers it. We're not your planner — we're the team that turns your event into earned coverage, brand awareness, and measurable buzz.

Why brands trust The PR Boutique with their events

• Woman-owned and senior-led — hands-on attention from people who've done this for 20+ years
• Deep Texas media network across Houston, Austin, and San Antonio
• End-to-end — from pre-event buzz to post-event headlines
• Measurable — we report the coverage, impressions, and reach your event generated

Let's get your event in the news

You have a story. We know how to tell it. Schedule a consultation →

Frequently Asked Questions

What does an event marketing agency do?

An event marketing agency promotes an event to the right audience and media to maximize attendance, coverage, and brand impact — through publicity, media relations, pre-event buzz, on-site press coordination, and post-event amplification. The PR Boutique is a woman-owned event marketing agency serving Houston, Austin, and San Antonio.

What is the difference between event marketing and event planning?

Event planning handles logistics — venue, vendors, and run of show. Event marketing handles attention — promotion, publicity, and media coverage that make sure the right people know about and cover the event. The PR Boutique focuses on event marketing and event PR.

What is event PR?

Event PR is the practice of earning media coverage and public attention for an event — pitching journalists, coordinating press, and amplifying the event before, during, and after it happens. It turns a one-day event into lasting brand visibility.

How much does event marketing cost?

Event marketing pricing depends on the scale of the event and the scope of publicity. The PR Boutique works project-based or per-campaign, so you can match the investment to your event's goals. A short consultation is the best way to get a tailored estimate.

Which areas does The PR Boutique cover for events?

The PR Boutique provides event marketing and event PR across Houston, Austin, San Antonio, and throughout Texas, with national media reach when an event calls for it.